Since you’re on the AIRB website, you obviously know a little about us. But did you know that 69% of surveyed Albertans had never heard of the AIRB?
We want to make sure that Albertans know about the tools and resources we offer to help them navigate the auto insurance market, so we’ve launched an awareness campaign. You might see our billboards, online advertising, and commercials in the coming months.
We’ve decided to lean-into the fact that when you google “AIRB” (pronounced AIR-bee) you’re often prompted to visit a company that sounds similar.
To be honest, the AIRB is a great place to get information, tools, and tips on auto insurance but a terrible place to go on holiday.
